Social Media & Creator Program Lead (Part-Time)
CrewBloom • Singapore • India
Posted: February 26, 2026
Job Description
We’re looking for someone who understands Reels virality, creator psychology, and performance-driven content.
Your core responsibility will be to:
- Launch and scale our Reels strategy
- Build and escalate our Creator Program
- Support creative direction across web and campaign assets
This isn’t your typical social media posting role. We’re looking for a partner who can bridge the gap between high-level creative direction and performance-driven results. If you’ve cracked the code on growth and have the case studies to prove it, this is your stage to scale something big.
Key Responsibilities
Reels Strategy & Execution
- Plan and execute high-performing Instagram, Youtube & LinkedIn Reels
- Identify trends early and adapt them to our niche
- Create hooks, scripts, shot breakdowns, and content formats
- Optimize for reach, engagement, and follower growth
- Track performance and iterate based on data
Creator Program Launch & Scale
- Structure and launch CrewBloom’s internal/external Creator Program
- Recruit and onboard creators
- Create content guidelines and virality playbooks
- Develop incentive structures
- Track creator performance and scale what works
Creative Support
- Support website creative direction (headlines, visuals, structure inputs)
- Assist with campaign creatives and content ideas
- Work closely with marketing and design
- Proven experience growing social accounts via Reels
- Clear case studies showing virality (with metrics)
- Strong understanding of hooks, storytelling & retention
- Ability to think in formats, not just posts
- Performance mindset (not just aesthetic-focused)
- Strong communication and ownership
- Good command over social media and designing tools
Bonus If You:
- Have built or scaled a creator program before
- Understand B2B and service-based businesses
- Can think strategically beyond just content
Minimum Technical and Work Environment Requirements:
- Internet Connection:
- Primary internet connection with a minimum speed of 15 Mbps.
- Backup internet connection with at least 10 Mbps.
- Backup connection must be capable of supporting work during a power outage.
- Primary Device:
- Desktop or laptop equipped with at least:
- Intel Core i5 (8th generation or newer), Intel Core i3 (10th generation or newer), AMD Ryzen 5, or an equivalent processor.
- A minimum of 8 GB RAM.
- Backup Device:
- Must meet or exceed the performance of an Intel Core i3 processor.
- Must be functional during power interruptions.
- A functioning webcam.
- A noise-canceling USB headset.
- A quiet, dedicated home office space.
- Peripherals and Workspace: A smartphone for communication and verification purposes.
Additional Content
We’re looking for someone who understands Reels virality, creator psychology, and performance-driven content.
Your core responsibility will be to:
- Launch and scale our Reels strategy
- Build and escalate our Creator Program
- Support creative direction across web and campaign assets
This isn’t your typical social media posting role. We’re looking for a partner who can bridge the gap between high-level creative direction and performance-driven results. If you’ve cracked the code on growth and have the case studies to prove it, this is your stage to scale something big.
Key Responsibilities
Reels Strategy & Execution
- Plan and execute high-performing Instagram, Youtube & LinkedIn Reels
- Identify trends early and adapt them to our niche
- Create hooks, scripts, shot breakdowns, and content formats
- Optimize for reach, engagement, and follower growth
- Track performance and iterate based on data
Creator Program Launch & Scale
- Structure and launch CrewBloom’s internal/external Creator Program
- Recruit and onboard creators
- Create content guidelines and virality playbooks
- Develop incentive structures
- Track creator performance and scale what works
Creative Support
- Support website creative direction (headlines, visuals, structure inputs)
- Assist with campaign creatives and content ideas
- Work closely with marketing and design
- Proven experience growing social accounts via Reels
- Clear case studies showing virality (with metrics)
- Strong understanding of hooks, storytelling & retention
- Ability to think in formats, not just posts
- Performance mindset (not just aesthetic-focused)
- Strong communication and ownership
- Good command over social media and designing tools
Bonus If You:
- Have built or scaled a creator program before
- Understand B2B and service-based businesses
- Can think strategically beyond just content
Minimum Technical and Work Environment Requirements:
- Internet Connection:
- Primary internet connection with a minimum speed of 15 Mbps.
- Backup internet connection with at least 10 Mbps.
- Backup connection must be capable of supporting work during a power outage.
- Primary Device:
- Desktop or laptop equipped with at least:
- Intel Core i5 (8th generation or newer), Intel Core i3 (10th generation or newer), AMD Ryzen 5, or an equivalent processor.
- A minimum of 8 GB RAM.
- Backup Device:
- Must meet or exceed the performance of an Intel Core i3 processor.
- Must be functional during power interruptions.
- A functioning webcam.
- A noise-canceling USB headset.
- A quiet, dedicated home office space.
- Peripherals and Workspace: A smartphone for communication and verification purposes.