Freelance MarTech Solutions Architect - Tealium Experience

Job Description

• This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Freelance MarTech Solutions Architect - Tealium Experience based in United States. This role sits at the intersection of customer experience strategy, data architecture, and marketing technology implementation, supporting leading global consumer and entertainment brands in building scalable, data-driven experiences. You will design and architect end-to-end MarTech ecosystems, connecting CDPs, CRM platforms, analytics tools, and marketing automation systems into cohesive, event-driven architectures. The position involves translating complex business goals into clear technical solutions, balancing scalability, performance, and implementation feasibility. You will lead discovery sessions, define target-state architectures, and guide cross-functional teams through delivery. This is a highly client-facing role requiring strong communication skills, technical depth, and the ability to bridge business and engineering perspectives. The environment is fast-paced, collaborative, and focused on delivering AI-enabled, next-generation customer experience solutions.
• Accountabilities: Lead discovery workshops with clients to understand business goals, existing MarTech ecosystems, data flows, constraints, and integration needs. Define and document target-state architectures across CDPs, CRM systems, marketing automation platforms, and analytics tools, ensuring scalability and governance. Translate business requirements into detailed technical solution designs, including trade-offs, implementation options, effort estimates, and risks. Produce high-quality technical documentation such as architecture diagrams, data models, event tracking frameworks, and implementation roadmaps. Guide end-to-end solution delivery, working closely with engineering teams and project managers to ensure accurate implementation and alignment with business outcomes. Design integration and data activation strategies across CDPs, ETL/reverse ETL pipelines, and marketing platforms to enable omnichannel customer experiences. Collaborate with client stakeholders to drive technical decision-making, manage dependencies, and ensure timely delivery of complex MarTech initiatives. Requirements: 5+ years of software development or technical engineering experience. 5+ years of experience integrating third-party systems and designing ETL-based solutions. At least 2+ years of hands-on experience with CDPs, specifically Tealium or Mixpanel. Proven experience working directly with clients or business stakeholders in a consulting or solutions-focused role. Strong experience designing and implementing CDP or marketing automation architectures across the full lifecycle. Experience working with APIs and at least one frontend or integration technology such as JavaScript, HTML, or CSS. Familiarity with cloud platforms such as AWS, GCP, Heroku, or iPaaS solutions. Strong ability to translate technical architecture into clear, non-technical business communication. Nice to have experience with tools such as Braze, Iterable, Klaviyo, Customer.io, Segment, RudderStack, mParticle, or reverse ETL platforms like Hightouch or Census. Strong knowledge of data modeling, SQL, JSON, and event-driven architecture principles. Experience with attribution, analytics, and marketing performance measurement is a plus. Benefits: Freelance engagement with flexible working arrangements. Opportunity to work with globally recognized consumer, retail, sports, and media brands. Exposure to advanced MarTech ecosystems and AI-driven customer experience transformation projects. Remote-first collaboration model with international teams. Access to continuous learning opportunities, training budgets, and upskilling in AI and modern architecture practices. Inclusive and collaborative environment focused on innovation and professional growth. Opportunity to work on high-impact, large-scale digital transformation initiatives.
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