Director, Marketing & Partnerships (B2B)
RYNO Strategic Solutions • United States
Posted: January 22, 2026
Job Description
Who We Are
RYNO Strategic Solutions is an innovative, full-service digital marketing company with 350+ RYNOs offering exceptional internet marketing services since 2008. We stay ahead of our competition with top-notch proprietary strategies, tracking, and reporting. Due to our total transparency, our customers always know exactly what they receive through their marketing efforts with us. We are dedicated to helping Home Service companies find their customers online by utilizing the most cost-effective desktop and mobile strategies.
Our Mission
Connecting people to local businesses that improve the quality of their lives.
Our Values
- We prioritize INTEGRITY and transparency in every interaction, building trust and delivering lasting value.
- We aim for EXCELLENCE in everything we do, ensuring exceptional outcomes for clients and continuous growth for our team.
- We take ACCOUNTABILITY for our successes and failures, fostering a culture of trust and collaboration to deliver impactful results.
- We think differently, pursue INNOVATION relentlessly, and embrace every challenge as an opportunity for growth.
- OBJECTIVITY drives our decision-making because data-backed solutions plus industry expertise win every time.
Summary of Position
RYNO is seeking a Director of Marketing & Partnerships to lead B2B marketing strategy for our Home Services division. This role owns brand presence, partnerships, trade shows, and the content engine that drives awareness, credibility, and demand across the market. This is a highly visible, hands-on leadership role for a marketing athlete, someone who can set strategy, create and direct content, and represent the company externally across industry events and partnerships.
You will shape how RYNO shows up in the Home Services ecosystem and build the systems that support consistent, high-impact storytelling at scale.
Position Responsibilities
- Own and evolve the B2B marketing strategy for RYNO’s Home Services vertical
- Define and maintain brand voice, messaging, and positioning across channels
- Ensure consistency and quality across all external-facing marketing initiatives
- Build and oversee a scalable content engine across video, social, events, and thought leadership
- Lead on-camera content, interviews, panels, and industry-facing initiatives as needed
- Hire, manage, and negotiate with creative talent (videographers, editors, freelancers, agencies) to build production capabilities from the ground up
- Own trade show strategy end-to-end, including event selection, presence, execution, and ROI
- Develop and manage strategic partnerships that expand reach and market credibility
- Represent RYNO at industry events, conferences, and speaking engagements
- Partner closely with cross-functional teams to align marketing initiatives with revenue and growth objectives
- Translate brand and content strategy into measurable business impact
- 5+ years of experience managing B2B brand marketing campaigns, preferably within a high-growth agency environment
- Demonstrated ability to develop innovative, effective social media strategies
- Hands-on experience managing content across Facebook, LinkedIn, Instagram, TikTok, YouTube, X, and emerging platforms
- Experience marketing to the Home Services sector (HVAC, Plumbing, Roofing, or adjacent industries)
- Strong background in B2B marketing, brand development, and demand generation
- Comfortable on camera and in public-facing settings
- Strong written and verbal communication skills with the ability to tell clear, compelling stories
- Polished, credible presence when engaging with partners, customers, and industry stakeholders
- Proven experience building teams, systems, and processes from the ground up
- Strong vendor management and negotiation skills with creative and production partners
Additional Content
Who We Are
RYNO Strategic Solutions is an innovative, full-service digital marketing company with 350+ RYNOs offering exceptional internet marketing services since 2008. We stay ahead of our competition with top-notch proprietary strategies, tracking, and reporting. Due to our total transparency, our customers always know exactly what they receive through their marketing efforts with us. We are dedicated to helping Home Service companies find their customers online by utilizing the most cost-effective desktop and mobile strategies.
Our Mission
Connecting people to local businesses that improve the quality of their lives.
Our Values
- We prioritize INTEGRITY and transparency in every interaction, building trust and delivering lasting value.
- We aim for EXCELLENCE in everything we do, ensuring exceptional outcomes for clients and continuous growth for our team.
- We take ACCOUNTABILITY for our successes and failures, fostering a culture of trust and collaboration to deliver impactful results.
- We think differently, pursue INNOVATION relentlessly, and embrace every challenge as an opportunity for growth.
- OBJECTIVITY drives our decision-making because data-backed solutions plus industry expertise win every time.
Summary of Position
RYNO is seeking a Director of Marketing & Partnerships to lead B2B marketing strategy for our Home Services division. This role owns brand presence, partnerships, trade shows, and the content engine that drives awareness, credibility, and demand across the market. This is a highly visible, hands-on leadership role for a marketing athlete, someone who can set strategy, create and direct content, and represent the company externally across industry events and partnerships.
You will shape how RYNO shows up in the Home Services ecosystem and build the systems that support consistent, high-impact storytelling at scale.
Position Responsibilities
- Own and evolve the B2B marketing strategy for RYNO’s Home Services vertical
- Define and maintain brand voice, messaging, and positioning across channels
- Ensure consistency and quality across all external-facing marketing initiatives
- Build and oversee a scalable content engine across video, social, events, and thought leadership
- Lead on-camera content, interviews, panels, and industry-facing initiatives as needed
- Hire, manage, and negotiate with creative talent (videographers, editors, freelancers, agencies) to build production capabilities from the ground up
- Own trade show strategy end-to-end, including event selection, presence, execution, and ROI
- Develop and manage strategic partnerships that expand reach and market credibility
- Represent RYNO at industry events, conferences, and speaking engagements
- Partner closely with cross-functional teams to align marketing initiatives with revenue and growth objectives
- Translate brand and content strategy into measurable business impact
- 5+ years of experience managing B2B brand marketing campaigns, preferably within a high-growth agency environment
- Demonstrated ability to develop innovative, effective social media strategies
- Hands-on experience managing content across Facebook, LinkedIn, Instagram, TikTok, YouTube, X, and emerging platforms
- Experience marketing to the Home Services sector (HVAC, Plumbing, Roofing, or adjacent industries)
- Strong background in B2B marketing, brand development, and demand generation
- Comfortable on camera and in public-facing settings
- Strong written and verbal communication skills with the ability to tell clear, compelling stories
- Polished, credible presence when engaging with partners, customers, and industry stakeholders
- Proven experience building teams, systems, and processes from the ground up
- Strong vendor management and negotiation skills with creative and production partners