Chief Operating Officer (COO), Cryptocurrency Exchange
CXM Direct LLC • Bulgaria • Romania
Posted: July 20, 2026
Job Description
Position: Chief Operating Officer (COO), Cryptocurrency Exchange
Reporting Line: Reports directly to the Group Chief Executive Officer (Group CEO).
Location: Fully Remote
General Purpose: Responsible for launching and operationally scaling the cryptocurrency exchange, ensuring excellence in execution, regulatory compliance, and efficient business operations across all functional areas.
Specific Objectives (~12 months):
- Establish a global network of introducing brokers/key opinion leaders (IBs/KOLs) and retail partners to drive customer acquisition and platform growth.
- Define and initiate the licensing roadmap across key jurisdictions to enable compliant operations and future market expansion.
- Implement convenient and reliable fiat on- and off-ramp solutions tailored to the needs of each operational market.
- Build and structure a scalable, cross-functional operations team to support growth, compliance, and service excellence.
- Achieve operational break-even through disciplined cost management, revenue optimization, and strategic scaling.
- Develop and formalize a clear, differentiated unique value proposition (UVP) to guide positioning, messaging, and go-to-market efforts.
- Design and deploy a CRM, client member area (for clients and IBs/KOLs), and a back-office system to support commercial operations, partner management, and internal workflows.
Key Activities:
- Establish and enforce internal operational policies and external partner standards to ensure consistent, compliant, and scalable execution.
- Recruit, structure, and lead a sales team focused on acquiring and managing relationships with crypto Introducing Brokers/Key Opinion Leaders (IBs/KOLs).
- Build and oversee a compact, results-driven marketing team focused on events, affiliate programs, and performance marketing initiatives.
- Identify, evaluate, and onboard payment service providers (PSPs) to support reliable fiat on- and off-ramp capabilities in key markets.
- Set up and operationalize a customer support function, including recruitment, training, and certification of support agents to ensure consistent service standards.
- Develop a comprehensive business plan and execution roadmap outlining operational priorities, growth strategies, financial projections, and resource requirements.
- Lead the rollout of a minimum viable product (MVP), conduct user testing, and validate product-market fit prior to full-scale market launch.
- Establish the technological infrastructure necessary to support core operational processes and policies, including but not limited to fraud prevention, compliance, and risk management systems.
- Define key performance indicators (KPIs) for all critical processes and implement a business intelligence (BI) dashboard for executive and board-level reporting.
- Map and define the end-to-end customer journey to optimize user experience, retention, and conversion across all touchpoints.
Key Competences:
- Strategic and operational planning: ability to structure business models, roadmaps, and execution frameworks aligned with company goals.
- Crypto-native business development: deep understanding of the crypto ecosystem, including introducing brokers, affiliate models, and fiat/crypto flows.
- Regulatory and compliance acumen: familiarity with global licensing processes, risk frameworks, and operational controls for crypto exchanges.
- Cross-functional team leadership: proven ability to build and manage lean, high-performing teams across sales, marketing, support, and operations.
- Technology infrastructure oversight: capability to define, integrate, and govern operational tech stacks supporting KYC, fraud prevention, and customer service.
- Customer experience design: expertise in mapping customer journeys and optimizing UX across digital platforms.
- KPI design and reporting: proficiency in defining process metrics and leading the development of BI dashboards for internal and board-level stakeholders.
- Product-market validation: experience in managing MVP launches, interpreting user feedback, and adapting offerings to improve fit and performance.
- Business systems architecture and vendor management: ability to define business requirements, evaluate technical solutions, and oversee the implementation of CRM, client portals, and operational back-office systems.
Likely Current Job:
Candidates are likely serving as Chief Operating Officer or Senior Operations Leaders within:
- Centralized cryptocurrency exchanges (CEXs), particularly those with hands-on experience in building support functions, partner channels, and back-office infrastructure
- Crypto exchanges with global or multi-jurisdictional operations requiring licensing, fiat integrations, and scalable client-facing systems
Additional Content
Position: Chief Operating Officer (COO), Cryptocurrency Exchange
Reporting Line: Reports directly to the Group Chief Executive Officer (Group CEO).
Location: Fully Remote
General Purpose: Responsible for launching and operationally scaling the cryptocurrency exchange, ensuring excellence in execution, regulatory compliance, and efficient business operations across all functional areas.
Specific Objectives (~12 months):
- Establish a global network of introducing brokers/key opinion leaders (IBs/KOLs) and retail partners to drive customer acquisition and platform growth.
- Define and initiate the licensing roadmap across key jurisdictions to enable compliant operations and future market expansion.
- Implement convenient and reliable fiat on- and off-ramp solutions tailored to the needs of each operational market.
- Build and structure a scalable, cross-functional operations team to support growth, compliance, and service excellence.
- Achieve operational break-even through disciplined cost management, revenue optimization, and strategic scaling.
- Develop and formalize a clear, differentiated unique value proposition (UVP) to guide positioning, messaging, and go-to-market efforts.
- Design and deploy a CRM, client member area (for clients and IBs/KOLs), and a back-office system to support commercial operations, partner management, and internal workflows.
Key Activities:
- Establish and enforce internal operational policies and external partner standards to ensure consistent, compliant, and scalable execution.
- Recruit, structure, and lead a sales team focused on acquiring and managing relationships with crypto Introducing Brokers/Key Opinion Leaders (IBs/KOLs).
- Build and oversee a compact, results-driven marketing team focused on events, affiliate programs, and performance marketing initiatives.
- Identify, evaluate, and onboard payment service providers (PSPs) to support reliable fiat on- and off-ramp capabilities in key markets.
- Set up and operationalize a customer support function, including recruitment, training, and certification of support agents to ensure consistent service standards.
- Develop a comprehensive business plan and execution roadmap outlining operational priorities, growth strategies, financial projections, and resource requirements.
- Lead the rollout of a minimum viable product (MVP), conduct user testing, and validate product-market fit prior to full-scale market launch.
- Establish the technological infrastructure necessary to support core operational processes and policies, including but not limited to fraud prevention, compliance, and risk management systems.
- Define key performance indicators (KPIs) for all critical processes and implement a business intelligence (BI) dashboard for executive and board-level reporting.
- Map and define the end-to-end customer journey to optimize user experience, retention, and conversion across all touchpoints.
Key Competences:
- Strategic and operational planning: ability to structure business models, roadmaps, and execution frameworks aligned with company goals.
- Crypto-native business development: deep understanding of the crypto ecosystem, including introducing brokers, affiliate models, and fiat/crypto flows.
- Regulatory and compliance acumen: familiarity with global licensing processes, risk frameworks, and operational controls for crypto exchanges.
- Cross-functional team leadership: proven ability to build and manage lean, high-performing teams across sales, marketing, support, and operations.
- Technology infrastructure oversight: capability to define, integrate, and govern operational tech stacks supporting KYC, fraud prevention, and customer service.
- Customer experience design: expertise in mapping customer journeys and optimizing UX across digital platforms.
- KPI design and reporting: proficiency in defining process metrics and leading the development of BI dashboards for internal and board-level stakeholders.
- Product-market validation: experience in managing MVP launches, interpreting user feedback, and adapting offerings to improve fit and performance.
- Business systems architecture and vendor management: ability to define business requirements, evaluate technical solutions, and oversee the implementation of CRM, client portals, and operational back-office systems.
Likely Current Job:
Candidates are likely serving as Chief Operating Officer or Senior Operations Leaders within:
- Centralized cryptocurrency exchanges (CEXs), particularly those with hands-on experience in building support functions, partner channels, and back-office infrastructure
- Crypto exchanges with global or multi-jurisdictional operations requiring licensing, fiat integrations, and scalable client-facing systems